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The Storm of the Century

united states currency eye- IMG_7364_web

united states currency eye- IMG_7364_web (Photo credit: kevindean)

Hurricane Sandy, the MegaStorm! The storm that made Van Jones display how much of a moron he really is. The storm that made Governor Christy cry. The storm this. The storm that.

Ok, it was a storm. It was nowhere near the size of Typhoon Tip. It was a Cat 1. It rained. It flooded. Oh no!

It isn’t the storm of the century.

The coming Financial storm in America will make Sandy look weak and timid. For a hundred years, the Progressives in America has been buying votes today with money from tomorrow. They have never intended to pay it back. Their goal is a two class system, with them on the top. They have been struggling to make the rest of us dependent on them, and only them.

The typical reactions to life’s storms are a prime example. Instead of looking to one another. Instead of coming together. Instead of lifting one another up. Too many, far too many, look to Washington with the hands out. The Progressives are far to eager to fill it. But all this comes at a price.

The damage caused by the storm of the century is your Liberty. The binding idea during the American Revolution. Too many Americans now trade their Liberty for a few trinkets. It is worth far more than that.

Now America is again in election season. Again the two candidates have no plan and no intention of returning Liberty. There is still bread. There is still Circus. The people cheer. Their Liberty dies.

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Pretty good. I like Indian food so it's odd th...

Pretty good. I like Indian food so it’s odd that I eat it so rarely. There’s even a restaurant within walking distance. Hmm… (Photo credit: Wikipedia)

I met up with a marketing friend of mine the other day. She was discouraged by the lack of results from their marketing. She is writing articles everyday about marketing and how to do things better. All are in an effort to attract readers who would become customers for their business opportunity.

“I hate the results I am getting,” she said. “I am thinking of some drastic measures and keywords to attract customers.”

“Oh,” I responded. “What kind of keywords? After all, you have an online business opportunity. I’m intrigued as to what keywords you want to use.”

She looked at her shoes, a bit embarrassed and shy. It took her a few times to start.

“I thinking of keywords that get lots of searches. Something like ‘the best anal sex’ or ‘the webs best kinky’ or something like that. I’ve used the Google search tools and sex sells. Even on the Internet!”

I was taken aback a bit. My friend was not the type to talk about sex in public, especially anal. I felt my cheeks go flush a bit. Now I looked at my shoes.

“Well,” I said a bit sheepishly. “Why do you think keywords about anal sex will work?”

“Because of the traffic they generate! I mean, it will bring in scores of hits.”

“Yes, and what will people find will they arrive at your site? Will they find discussions about anal sex or toys or how to videos? I thought you had a marketing education business opportunity?”

“I do. That’s what is at my site. But the traffic! I mean, all the hits!”

“And what do you think people will do when they find out your site has nothing to do with sex? How quickly will they leave?”

“Probably almost immediately.”

“How will that drive sales?”

We walked in silence for a few more blocks. My friends excitement waned a bit. She knew her idea was not a good one. Yes, she needs more traffic, but she needs the right traffic.

“The business you have is good,” I said as I broke the silence. “But you are experiencing the problem with copying the pros. They made their sales and have the deep pockets to get their articles on hundreds of sites. That is why they rank higher than you will. On your site, is every article about marketing?”

“Just about. Every once in awhile I find something else to write about, but it is rare.”

I knew my friend had more interests than making money. She loves to cook and is very good at it. I made an attempt to steer the conversation that direction.

“Tell me about your hobbies.”

“You know I love to cook, especially Indian recipes.”

“Do you ever share this love? Perhaps give tips on making butter chicken or share your favorite recipes, complete with tweaks?”

“No, why would I?”

“Because that is your niche. That is what you know. That is how you can be different. Imagine attracting readers with recipe and restaurant reviews. Image readers responding to cooking tips. Imagine those readers going to places you recommend and telling the waiter that they came because of you. That will make your site unique in the huge world of the Internet. Then you would have a chance to get those business owners to ask you about marketing. Now you have the customer traffic you really need. Not some gimmick like trying to work the phrase ‘have hot anal sex’ into an article. Real traffic, real results.”

My friend stopped and looked at me. A smile had come to her face. I could see the epiphany in her eyes. The only thing missing was the light bulb over her head.

“Of course. My story. My life. Who I am. You are so right. Sure, Gregg Davision’s story is about being an incredible salesman as that is who he is. Andrew Cass, Michael Force…all those guys. Sales is what they did before and what they do now. I’m not a saleswoman. I’m a cook! And a damn good one too!”

She slapped my arm and walked on, talking to herself about all the ideas for articles she suddenly had. My friend is well on her way to a new life.

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emerald water, indeed

emerald water, indeed (Photo credit: rachel in wonderland)

The last time I traveled for the Legacy workshop in New Jersey, I used a plane to fly from Cincinnati to Newark, a train, two actually, to get from the airport to near the hotel and an automobile to get to the airport. My adventure made for a long day, though nothing experienced by John Candy in the titular movie. The time to travel has come again. The yearly vacation trek will start on Wednesday.

Most years, the travel involves taking the family to the beach at Emerald Isle, North Carolina. This year, a slightly different plan is afoot. On July 11, 2012, it we will our 20th wedding anniversary. Trying to celebrate such an event in the midst of starting a new business is trying. Where should we go? There were thoughts of Ireland or perhaps Germany. The state of Utah some how became a compromise. No, I don’t remember how.

We will still drive to the in-laws in Richmond, Virginia. The kids will go to Emerald Isle with them while we fly to Utah to some hiking around and way too much driving. My wife wants to see the whole state in one week. Salt Lake City to the Bryce Canyon area to Moab and back to Salt Lake for a tiring plan ride to Jackson, North Carolina.

Yes, I will most as I can while traveling. I will take many pictures and put some on my photostream in Flickr. Enjoy.

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English: IssueBurner interface on iPhone

English: IssueBurner interface on iPhone (Photo credit: Wikipedia)

Is your website mobile ready? It is no longer good enough to have a site that will look good in a web browser running on a mobile phone. Users do not want to have to resize and move your site around their phone. A full 57% of users will not recommend a business with a bad mobile website. You can’t afford to lose that many customers.

What does mobile ready mean? It is a rework of the experience to look made for the mobile phone: large buttons, organized for the platform size, quick. The user wants to see about your business and make a purchase during the same session. Annoy them and they are not likely to return. You have to get mobile ready.

What about the QR code? Yes, that needs to not only be in your advertising, it needs to take users to a mobile ready website. Having it go to a website designed for a computer and a full size screen will annoy your users. Don’t annoy them. Get mobile ready.

Don’t know how to get mobile ready? We need to talk. Visit and get signed up. You are losing customers until you get mobile ready.

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This image was selected as a picture of the we...

This image was selected as a picture of the week on the Malay Wikipedia for the 26th week, 2010. (Photo credit: Wikipedia)

Yes, another July 4th. A day to drink heavily, roast hot dogs and set off fireworks. What does it all mean? Who cares???

Very much like Thanksgiving, Independence Day in America has been reduced to sales, eating and drinking. Long gone are the ideals that shaped the country: individual Liberty, the right for an individual to pursue their dreams, opportunity for all. Instead, Americans have traded the Liberty for 30 pieces of silver and the promise of money when they retire. The largest con job in the history of the country was declared legal last week and the useful idiots are celebrating.

Sad

The founding fathers noted Liberty was something that required eternal vigilance if it was to be kept. Abraham Lincoln noted we would not be destroyed from without, but from within. And he was correct. Our country is swimming in debt and is now owned by a central bank (thank you Woodrow Wilson). We are no longer Independent. We elect moron after moron to every office. Our schools fail because an educated populace is hard to control. America is not alone, Europe is gladly jumping off the same cliff to Tyranny.

Stop!

Take back your Independence. Learn to provide for yourself. Follow Your desires. And live.

My vlog on the 4th.

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Wipe our Debt

Wipe our Debt (Photo credit: Images_of_Money)

Those who support the idea of debt like to point out that Capitalism needs Capital. Debt is required to create the Capital, so having debt is not bad. Phooey! While the pump may need to be primed after first, why would anyone need to keep priming? If your economic system does not start to produce profits, why continue it?

The American government seems bent on creating more and more debt, without regard to paying it back. They keep on spending far more than taken in to get the votes secured. There is no regard to a future. The idea of the game is to be dead before the debt holder comes knocking. People, like sheep, keep voting for these clowns.

This is not Capitalism. While it is true that Alexander Hamilton borrowed some money from France to start the American economy, the idea was to pay it back as soon as possible and it was. The system keeps itself going when the Government is out of the way of commerce and does not burden the people with massive debt. Today, however, this idea is long gone. Buying votes is far more important than securing a future.

Those Hamilton supported the idea of a Central Bank, many of the founders of America opposed it. The reason is simple. As soon as a country surrenders their currency to another entity, their control is no longer under their control. George Washington, Thomas Jefferson and Andrew Jackson all opposed such moves. It took the banker crooks till 1913 and the creation of the Federal Reserve under Woodrow Wilson. At that moment, Americans lost control of their country and have been in debt ever sense.

This is not Capitalism. It is slavery. It is Debtism. It is the never ending debt to bankers.

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Photo of a dog behind a chain-link fence at th...

Photo of a dog behind a chain-link fence at the Paws and More No Kill Animal Shelter in Washington, Iowa. I took this picture. This looks just like my dog Yuma. He was from a shelter in Evanston Il. (Photo credit: Wikipedia)

Toby’s 30 hour journey has a good ending. After losing sleep and not being able to justify to ourselves that we had made the right decision for Toby and were not just completely selfish, we called the Cincinnati SPCA on Sunday afternoon and asked if we could get our dog back. We talked to them why we came to the shelter in the first place. We expressed our concern that he would not get adopted and be put down. As much as we want him to have a good home, we are not willing to take the chance with his life that he will not.

My mother told my wife after we had dropped Toby off on Saturday that he was one of God’s creatures and Toby was in His hands now. Though this offered some solace to her, it did not to me. What is God wanted for Toby to have a good home and we were it. Were we giving up too soon on training this dog to be better? After all, when we picked up Wolfie from the Knoxville Animal Shelter nearly 20 years ago, we gave a larger donation to get free basic obedience training classes. She became a wonderful dog, even in the small apartment we had at the time. She still chewed and did things, but we loved her.

It was a race against the clock to get to the shelter before 5 pm. It took them some time to find him, worrying us that he had snapped at someone and they hadn’t updated the computer. The animal handler came back empty handed once and my heart sank. She left again to search a different area. In a few minutes she returned and asked if this was the dog. It was.

Toby sniffed around the waiting area and then saw us. He was overjoyed at our return. He smelled like the shelter. A bath was in his future when we got home. He is back with his toys. He has already peed again in the house. Snuggles has stopped her wondering all over the house looking for him and is now sleeping. Her tail again wages.

The next few days will be very telling. We know we must work harder to train Toby to be the dog he can be. It will take work and discipline. The kids will need to understand what having a puppy means. The dogs they knew growing up were well passed that stage. They’ve never experienced not being able to ignore a dog for too long. The journey will be bumpy, but it will be fun. And should the need ever arise where we must give away a dog? We will make every effort to never take a dog to a shelter.

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A few months before my wife and I were to marry, a stray dog showed up around my parent’s house. They were living and working at Johnson Bible College then and I was commuting to the University of Tennessee. I walked my future wife to her dorm (she was a Johnson student) and the dog followed me around.

Surely this stray dog belong to someone in the community. After all, Johnson had a fence around most of the land, cattle were still kept in those days. I made a sign and placed it at the local Kimberlin Heights Post Office. I had people I know ask in the local schools. No one claimed her. Against perhaps better judgement, I kept the dog.

Sandy was an outside dog and a free spirit. We kept her chained up and I tried to walk her every day. The yellow lab that lived the next hill over would come by nearly daily to play. Things were good.

As my wife and I looked for a place to live, one theme kept repeating: no dogs. Some places did allow dogs, with a small weight limit. Also, Sandy was not an inside dog. She could not live in an apartment, even if she was under the weight limit. Finally one day we had to do what we didn’t want. We had to take her to the pound. We made a good donation to help pay for her keep. I can still see her face when we left. I never knew what became of her.

On that day I swore I’d never take another dog to the pound that I had kept for so long. It would be one thing to take a dog that was wondering the streets or try to find an owner. But not one we had kept for months.

Today, I broke that promise. I broke that promise to a little dog named Toby. A stray the kids said they want to keep. A stray that they grew to not like. A stray that never seemed to get fully house broken. One that would be nice and then snap at someone. A dog that would be chewing his toy, then go and grab a figurine of my daughter’s or a model of my son’s or, as was the last stray, a hardback book of my wife’s.

He last day with us was full of the things he would keep doing. I found him under the bed happily chewing a book, though he had a new toy. He peed in the house before we left, though he had been let out not two hours before. Fragments of his rope chew toy were all over the living room. Pieces of my son’s superball were under chairs. The carpet padding he pulled out where everywhere. He got into my son’s comforter again and pulled out more stuffing. It was a typical day.

He took him to the Hamilton County SPCA. He peed in the parking lot, but didn’t bark or pull when other dogs barked at him. He behaved so well in the office and just looked at us when he went into the cage. All those thoughts of Sandy flooded back to me and the forgotten promise rang through my head like a bell. I couldn’t believe I had to do this again. Was I just throwing his life away on convenience or was the right thing? I didn’t know. I still don’t know.

As before, we made a good donation. We tried to tell them he was good and needed a home. We cried, more than once. I still cry. Oh Toby, be a good doggie and find that 9 year old who needs you to play fetch. Please forgive us for taking you to the most terrible place. Please live out a happy life for a long time. Please Toby, please.

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IMG_1005

IMG_1005 (Photo credit: Wikipedia)

I first met Michael Force at a Master Marketing Event in Phoenix in 2011. I simply walked beside him and interrupted someone else talking to him by asking if they took copious notes. It may have been a bit annoying, though it did play on one of Michael’s key phrases. It was his radio spot about being a former Marine and not really knowing marketing, yet he got into a marketing business known then as Carbon Copy Pro (it became Pro U). Though he is tall, is shorter than I, so it is all relative.

I met Andrew Cass during that same event, though in a more formal setting of the after party designed to put new marketers with the pros. I did have someone take a picture of the two of us. For those of you with a Facebook account, the picture of the two of us is here. For pictures of the whole MME 7 event, back up a bit to here.

In the Pro U world, Michael Force and Andrew Cass were 2/3 of the three Amigos, the latter third being Gregg Davison. In those days, the three seemed inseparable, conducting team trainings together, webinars and a mastermind event in Miami. The Top Gun training that weekend so blew my mind that the result was captured in this video on the Sunday evening. All seemed to be going well.

Andrew was the first to branch out on a way for online entrepreneurs to get funding required to really get going on their business. Gregg was striking to grow his team to become self-sufficient as quickly as possible and Michael was taking a great role in mentoring Pro U members. Then suddenly, it all changed. Silence was heard from all three.

Gregg Davison as the first to drop out of communication with personal problems. Our thoughts and prayers went with him.

Andrew Cass went completely silent.

Michael Force resigned his position as mentor for Pro U to concentrate on Business to Business.

Others filled in the gap.

Now Michael and Andrew have returned. Their new business is less an opportunity and more of a marketing vehicle for other businesses. It is concentrating on mobile marketing. It is about using iPhones and Androids to reach customers. A personalize iPhone app is available. Websites converted to be mobile device ready. Now is to the time to get in. Act now.

Pause.

Bryon Lape has seen much and been around many opportunities that failed. The IMall, Streamline, ebay selling, etc. He has seen much and failed at more. Pro U is about community and sharing. What does this have? Can it be used to sell Pro U or The Empower Network?

The answer is yes. When launched, the new vehicle expands into the realm of the mobile device. Users are no longer content to pinch and expand websites really meant for computers into their phones. When they scan your QR code, they want to go to a site made for their device and buy now. They are serious. They want the right information coupled with the right experience. They don’t want to futz. Make then do so and they are gone.

This is gonna be big.

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